Rupayan City, Coopers sign MoU to offer exclusive customer benefits

The country’s first city brand, Rupayan City and premium brand, Coopers, have signed a special Memorandum of Understanding (MoU).

Under this agreement, Rupayan City’s esteemed customers and employees will enjoy special discounts on Coopers' products.

M Mahbubur Rahman, chief executive officer of Rupayan City and John Coopers, chairman of Coopers, signed the agreement.

As a result of this collaboration, buyers of Rupayan City’s apartments, villas, penthouses, and commercial spaces will receive exclusive benefits when purchasing products from Coopers.

Additionally, Coopers’ customers will also enjoy special privileges in applicable Rupayan City projects.

Rupayan Group’s Marketing Director, Amit Chakraborty, along with officials from the marketing department, were present during the MoU signing ceremony.

Representing Coopers were Managing Director Saimon Cooper, GM-Sales Mita Nath, AGM-Sales & Marketing Aminul Islam Rashed, Head of HR Tushar Ghosh, and Head of Business Development (B2B) Livon Ahmed.

Amit Chakraborty said, “Rupayan City always collaborates with like-minded and committed brands. Coopers has upheld its quality and commitment for over three decades, which aligns with Rupayan City’s vision of a sustainable lifestyle. We believe in forming such value-driven partnerships and this commitment will continue in the future.”

Meanwhile, Coopers Chairman John Coopers said, “This agreement with Rupayan City will expand the reach of our products to a broader audience and offer exclusive benefits to both our and Rupayan City's esteemed customers. We are truly impressed by this beautifully planned city—its lavish greenery and open environment create a scenic beauty that is truly rare to find within Dhaka.”

Both organisations hope that this partnership will create new opportunities in the future and bring unique experiences to their customers.